• NKHANI

Pambuyo pa Dli Bable Ball adagunda msika, mga akuyambitsa mzere wa blockbuster

Mawu oyamba

Zosangalatsa za Amga, Kampani ya Lol Bad Alts omwe adayamba kutsuka kwa zoseweretsa zakunja, asunthira kwakukulu ndi mafashoni ake akale, minyewa ndi zinthu zingapo zatsopano.

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Mwana wamafashoni

Zosangalatsa za mga ndikuyambitsa Bratz Minis® ndi Bratz Minion zodzikongoletsera mu 2022, chikondwerero cha moyo wa Bratz. "Magulu awiri awa amagawana malingaliro ndi tsatanetsatane wa mafashoni," adatero a Isair ndi CEO. Kukula kwake ndi kochepa, koma tsatanetsatane siwowoneka bwino, ndipo kukula ndikosavuta kusonkhanitsa. "Zochita zatsopanozi ndizosiyana ndi zomwe onyamula mafakitale ndi zidoleno awona m'mbuyomu, ndipo ntchito zonse ndizothandiza," adatero.
Kukhazikitsidwa ngati thumba lachinsinsi la mini, mini ya mini ya mini ya mini imabwera m'madola awiri a Brate mu cupezoidal cystem yazambiri. Bokosilo likhoza kugwiritsidwanso ntchito posonyeza chidole kuti mupewe kuwononga zinthu. Zolemba zoyambirira zimaphatikizanso zidole 24 mu mawonekedwe osiyanasiyana.

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Kusonkhanitsa kwa Bratz Mini Kupanga kumabweranso mu thumba lachinsinsi la trapezoidal, lomwe limaphatikizapo zinthu ziwiri zothandizira mini, kuphatikizapo mawonekedwe a mini, utoto, zokutira nsidze, ndi zina zotero. Matanda amathanso kugwiritsidwa ntchito ngati mawonekedwe owonetsera malonda. Zolemba zoyambirira zimakhala ndi zodzola 16 mini kuti zisonkhanitse.

Zolemba zonsezi zidzapezeka mwezi wamawa ku US ndi m'misika yayikulu padziko lonse lapansi (China komanso $ 9.90. Tiktok, Instagram ndi YouTube idzapereka zolengeza kuti zipangire kulira kwatsopano.

Ndiwo woyamba wa miniverose ™ ya Minithrose ™ yosangalatsa chidole, ndipo akuyembekezeka kutenga mtundu wokongola wa kampani ndikupanga kukhala "chilengedwe" chomwe chidzakopa kwa onse akulu ndi ana.

Zosangalatsa za a Mga adayambitsa mzere momwe zimakhalira ndi zidole za Lol Bala, adauzidwa ndi makanema otchuka pa intaneti. Inali pakusaka makanema kuti kampaniyo imapeza zoseweretsa zamimba ndi zina zamakono zosiyanasiyana m'mavidiyo ochulukirapo 75 miliyoni omwe kuphatikizika kopitilira 75 komwe kununkhira kwa micro kunayamba kunyamula. Mndandanda wazomwe ukuyendetsa "mini-chilengedwe" ndi: pang'ono teck, lol Backls, Badan School School.

Mooose soskins adayamba kutchuka padziko lonse lapansi mu 2016, ndi malonda kufikira 600 miliyoni mchaka chomwecho. Maowese a moose adapambana mpikisano wa US Duy Guy ndi Toy Toy ady chidole cha atsikana abwino kwambiri. Zovala zazing'ono za China komanso ambuye ena odziwika bwino, olemba mabulogu apanganso zoseweretsa.

Zachidziwikire, zomwe zili pamwambazi ndi mini ndi zophatikizika monga pogulitsa mfundo, ndi zosangalatsa ndi woyamba m'munda wa mini.

"Ziwerengero za ku Univertight ndi zotentha kwambiri pakuchita kwa zaka zaposachedwa. Chilolezo chilichonse chimakhala ndi IP yake yomwe ili ndi iP yake ndi malumikizidwe ofanana ndi luso lodziwika bwino munthawi yodziwika bwino, yomwe imatha kuphatikizidwa ndikugulitsidwa pogulitsa malonda. Mwachitsanzo, Neza adaphulika ku China, China adatumiza "chilengedwe choyera". Koma izi zachitika nthawi yonse ku Hollywood, osati kutchula za chilengedwe chonse. Dziko loipa, IP yatsopano ya chilengedwe chonse, imaphatikizapo woumba wa Harry Woumba ndi Zamoyo zabwino ndi komwe muwapeze.

Zonsezi zimathandizidwa ndi makanema ambiri, masewera, TV ndi zina zambiri. Koma uthenga wabwino ndikuti Bratz Bramm yekhayo ali ndi zithunzi zambirimbiri zamadongosolo ndi nkhani zomangira. Chizindikiro chomwe chidayambitsidwa mu 2001, ndi Inter Privel Street Groury, state barbie Doll Worpeus, Wolemekezeka Wopambana, Kugulitsa Kupitilira Babie kwakanthawi. Mu 2005, mattel amadalitsidwa ndi a Mga zosangalatsa, kuyambira pangozi yomwe idakhala yoposa khumi. Chifukwa cha milandu, zidole za Bratz zidazimiririka mwakachetechete kwa zaka zingapo, kungobwerera kumsika kumayambiriro kwa chaka cha 2010 kuti mulembe chikondwerero cha 10. Mu 2013, bratz adakumana ndi malo okhala ndi logo yatsopano komanso yopitilira mu 2014 poyesa kubwezeretsa chizindikirocho pamizu yake.

Zidole tsopano zili ndi njira yawo ya Sunube, yofikiridwa kwambiri pa intaneti, ndikuyenda pazotsatira za piritsi zonse, komanso zida zonse zam'manja ndi ma smartphone omwe amalola ana kuti azilumikizana ndi anthu ogwirizana ndi dziko lawo.


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