Kodi Licensing ndi chiyani
Kupereka chilolezo: Kupereka chilolezo kwa munthu wina kuti agwiritse ntchito nzeru zotetezedwa movomerezeka molumikizana ndi chinthu, ntchito kapena kutsatsa. Intellectual Property (IP): Imadziwikanso kuti 'katundu' kapena IP ndipo nthawi zambiri, chifukwa cha laisensi, kanema wawayilesi, kanema kapena m'mabuku, pulogalamu yapa kanema wawayilesi kapena kugulitsa mafilimu ndi mtundu. Itha kutanthauzanso chilichonse ndi chilichonse kuphatikiza anthu otchuka, makalabu amasewera, osewera, mabwalo amasewera, malo osungiramo zinthu zakale ndi zolowa, ma logo, zojambula ndi zojambula, komanso moyo ndi mtundu wamafashoni. Licensor: Mwini nzeru. Wopereka ziphaso: Kampani yosankhidwa ndi yemwe ali ndi layisensi kuti aziyang'anira pulogalamu yopereka zilolezo pa IP inayake. Wopereka chilolezo: Phwando - kaya wopanga, wogulitsa, wopereka chithandizo kapena bungwe lotsatsa - lomwe lapatsidwa ufulu wogwiritsa ntchito IP. Mgwirizano wa licence: Chikalata chovomerezeka chomwe chimasainidwa ndi wopereka layisensi komanso wopereka chilolezo chomwe chimapereka kupanga, kugulitsa ndi kugwiritsa ntchito mankhwala omwe ali ndi zilolezo motsutsana ndi zomwe wagwirizana pazamalonda, zomwe zimadziwika kuti ndandanda. Zomwe zili ndi chilolezo: Chogulitsa kapena ntchito yomwe ili ndi IP ya yemwe ali ndi layisensi. Nthawi Yachilolezo: Nthawi ya mgwirizano wa chilolezo. Gawo lachiphaso: Mayiko omwe katundu yemwe ali ndi chilolezo amaloledwa kugulitsidwa kapena kugwiritsidwa ntchito mkati mwa mgwirizano wa laisensi. Malipiro: Ndalama zomwe zimaperekedwa kwa wopereka layisensi (kapena zotoleredwa ndi wopereka ziphaso m'malo mwa wopereka layisensi), nthawi zambiri zimaperekedwa pakugulitsa ndalama zonse ndi kuchotserako pang'ono. Patsogolo: Kudzipereka pazandalama monga malipiro omwe amalipidwa pasadakhale, nthawi zambiri pa siginecha ya pangano la layisensi ndi yemwe ali ndi chilolezo. Chitsimikizo chocheperako: Ndalama zonse zachifumu zomwe zimatsimikiziridwa ndi yemwe ali ndi chilolezo panthawi ya mgwirizano wa laisensi. Maakaunti a Royalty: Amatanthawuza momwe yemwe ali ndi layisensi amawerengera ndalama zaulemu kwa omwe amapereka layisensi - nthawi zambiri kotala komanso mobwerezabwereza kumapeto kwa Marichi, Juni, Seputembala ndi Disembala
Bizinesi yopereka chilolezo
Tsopano kubizinesi yopereka ziphaso. Mukapeza anthu oyembekezeka kuti mugwire nawo ntchito, ndikofunikira kukhala pansi nthawi isanafike kuti mukambirane za masomphenya azinthuzo, momwe zidzagulitsire komanso komwe zidzagulitsidwe ndikufotokozera zamtsogolo zamalonda. Mukangogwirizana, mudzasayina memo kapena mapangano amigwirizano yomwe ikufotokozera mwachidule mfundo zazikulu zamalonda. Panthawiyi, munthu amene mukukambirana naye adzafuna chivomerezo kuchokera kwa oyang'anira awo.
Mukakhala ndi chivomerezo, mudzatumizidwa pangano lalitali (ngakhale mungadikire milungu ingapo kapena miyezi ingapo kuti dipatimenti yazamalamulo igwire!) Samalani kuti musawononge nthawi kapena ndalama zambiri mpaka mutatsimikiza kuti komitiyi ikugwira ntchito. mgwirizano wavomerezedwa mwa kulemba. Mukalandira mgwirizano wa laisensi, mudzazindikira kuti izi zagawika m'magawo awiri: mawu ovomerezeka ndi malonda okhudzana ndi malonda anu. Tikambirana zamalonda mugawo lotsatirali koma mbali yazamalamulo ingafunike malingaliro kuchokera ku gulu lanu lazamalamulo. Komabe, muzochitika zanga, makampani ambiri amatenga malingaliro omveka bwino, makamaka ngati akugwira ntchito ndi makampani akuluakulu. Pali mitundu itatu ikuluikulu ya mgwirizano wamalayisensi:
Chilolezo cha 1.Standard - mtundu wodziwika kwambiri Wopereka chilolezo ali ndi ufulu kugulitsa malonda kwa makasitomala aliwonse mkati mwa magawo omwe adagwirizana nawo, ndipo adzafuna kukulitsa manambala a makasitomala omwe amalemba malondawo. Izi zimagwira ntchito bwino kwa mabizinesi ambiri omwe ali ndi makasitomala ambiri. Ngati ndinu opanga ndipo mumangogulitsa kwa ogulitsa anayi okha, mutha kuvomereza kuti mgwirizano wanu umakulepheretsani kugulitsa kwa anayi awa. Lamulo lofunikira: mukakhala ndi magulu ambiri azinthu, makasitomala anu akuchulukira, komanso mayiko omwe mumagulitsako, ndipamene mungagulitse malonda anu ndi ndalama zambiri.
Direct to retail (DTR) - njira yomwe ikubwera Pano wopereka layisensi ali ndi mgwirizano mwachindunji ndi wogulitsa, zomwe zidzatulutsa katundu mwachindunji kuchokera kumagulu ake ogulitsa ndikulipira wopereka layisensi ndalama zilizonse zomwe akuyenera kulandira. Ogulitsa amapindula pogwiritsa ntchito njira zawo zogulitsira zomwe zilipo, kuthandiza kukhathamiritsa mipata, pomwe omwe ali ndi ziphaso ali ndi chitetezo podziwa kuti zinthuzo zizipezeka mumsewu waukulu.
3.Triangle sourcing - mgwirizano watsopano womwe umagawana ziwopsezo Apa wogulitsa ndi ogulitsa amavomerezana bwino za dongosolo lapadera. Woperekayo atha kutenga udindo walamulo (mgwirizanowu mwina uli m'dzina lake), koma wogulitsa nawonso amayenera kugula malonda awo. Izi zimachepetsa chiopsezo kwa wogulitsa (wopereka chilolezo) ndikuwathandiza kuti apatse wogulitsa malire pang'ono. Chosiyana ndi pomwe wopereka chilolezo amagwira ntchito ndi ogulitsa osiyanasiyana ndi omwe adawasankha. Pamapeto pake mapangano a ziphasowa ndi okhudza kuyika zinthu pamashelefu ndipo mbali zonse zizimveka bwino pazomwe angathe ndi zomwe sangachite. Kuti izi zitheke, tiyeni tilingalire ndikukulitsa zina mwazinthu zazikulu zamakontrakitala azamalonda:
Mapangano a laisensi a v okha-okhawokha Pokhapokha mukulipira chitsimikizo chokwera kwambiri mapangano ambiri sali okha - mwachitsanzo, wopereka layisensi angapereke ufulu womwewo kapena wofanana nawo kumakampani ambiri. Muzochita iwo sangatero, koma nthawi zambiri zimakhala zokhumudwitsa muzokambirana zalamulo, ngakhale zimakonda kugwira ntchito bwino. Mapangano apadera ndi osowa chifukwa yekhayo yemwe ali ndi chilolezo ndiye amatha kupanga zomwe wagwirizana pa laisensi yanu. Mgwirizano wokhawokha umafuna kuti onse omwe ali ndi layisensi komanso wopereka chilolezo kuti atulutse zinthuzi koma palibe wina aliyense amene amaloledwa - kwa makampani ena izi ndi zabwino kwambiri komanso zokhutiritsa.
Zoseweretsa za WeiJun
Weijun Toys ndifakitale yokhala ndi chilolezoya Disney, Harry Potter, Peppa Nkhumba, Commansi, Super Mario…omwe ndi apadera popanga zidole zapulasitiki (zokhamukira)&mphatso zamtengo wopikisana komanso zapamwamba kwambiri. Tili ndi gulu lalikulu lopanga komanso timatulutsa zatsopano mwezi uliwonse. ODM & OEM amalandiridwa ndi manja awiri.
Nthawi yotumiza: Dec-27-2022