Zoseweretsa za Weijn ndi wopanga chidole chodziwika bwino wokhala ndi luso lolemera komanso luso lopanga mwamphamvu. Kampaniyo imadzipereka kupereka zinthu zapamwamba kwambiri, kulinganiza kugwiritsa ntchito zida zachilengedwe zachilengedwe, ndikuthandizira kukulitsa chilengedwe ndi zizolowezi zodzifunira. Zoseweretsa za Weijon zimangoyang'ana pakuyendetsa chuma cham'deralo ndikupereka mwayi pantchito, ndipo yakhala mtundu wotchuka m'misika yazimayiko ambiri. Kampaniyo ili ndi bizinesi yosiyanasiyana yazakudya zingapo ndipo ali ndi luso pakupanga zoseweretsa zopangidwa mwamphamvu, ziwerengero za PVC, zoseweretsa, zoseweretsa, zoseweretsa zamtundu, zoseweretsa zamtundu wa nyama. Zoseweretsa za ku Weijn ndiyabwino pakupanga zinthu zomwe zimathandizira ogula ndikuthandizira zokonda ndi zomwe amakonda, kupangitsa kuti ikhale chisankho chotchuka mu malonda apadziko lonse lapansi. Mawu osakira monga "minion chidole", "mini casule zoseweretsa", Monga wopanga jakisoni, zoseweretsa za ku Weijon zimagwirizana ndi miyezo yapamwamba yopanga, kuonetsetsa kuti malonda aliwonse amakumana ndi miyezo yabwino komanso yachitetezo. Kwenikweni, zoseweretsa za Weijn ndi mtsogoleri wokhala ndi chidole, amalimbitsa ukatswiri wake ndi kuthekera kutulutsa zoseweretsa zosiyanasiyana. Kudzipereka kwa kampaniyo kwa zochitika zachilengedwe, chitukuko cha zachuma cham'deralo ndi zopereka zosiyanasiyana zangirira udindo wake monga mnzake wodalirika ndikumukonda mabizinesi ndi ogula. Odziperekawa kwambiri ndi nzeru zake, zoseweretsa za Weijn zikupitiliza kulemekeza chidole ndi zolengedwa zake zabwino komanso zokopa.