Pambuyo pazaka ziwiri zakuchita pa intaneti, makampani opanga zoseweretsa aku US adalumikizananso chaka chino ku Dallas, Texas, ku American Toy Association's "2023 Preview & 2022 Holiday Market."Pa tsiku loyamba lachiwonetserocho, kusindikizidwa kwapadera kwapadera kwa American Toy Awards kunalengezedwa.
Poyerekeza ndi chiwonetsero chomaliza chapaintaneti (2019 Dallas Toy Fair), kuchuluka kwa owonetsa omwe adakopeka ndi chiwonetserochi kudakwera ndi 33%, ndipo kuchuluka kwa ogula omwe adalembetsa kale kumayiko akunja kudakwera pafupifupi 60%, kuwonetsa kufunikira kwakukulu kwa ziwonetsero zopanda intaneti mu makampani.
Pachiwonetserochi, okonzawo adachitanso zochitika zambiri, kuphatikizapo zochitika za forum zomwe zimachitikira makamaka amalonda achikazi a chidole, opanga, makampani oyambira ndi oyang'anira azimayi, kuwapatsa nsanja kuti awonetsere mwachindunji ndikuwonetsa malonda kwa ogula akuluakulu monga Walmart ndi pamwamba. makampani amasewera monga Hasbro ndi Takara Tomy, kuti apeze mwayi wogwirizana.
Kusindikiza kwapadera kwa American Toy Awards, yomwe idavumbulutsidwa tsiku loyamba la 2023 Preview & 2022 Holiday Market, idalandira zolemba 550 ndikusankha omaliza 122 atawunikiridwa ndi oweruza akadaulo omwe ali ndi akatswiri a chidole ndi masewera, ogulitsa, ophunzira ndi atolankhani.Opambana m'magulu akatswiri amatsimikiziridwa ndi kuvota kuchokera kumakampani omwe ali membala wa American Toy Association, ogulitsa zoseweretsa (zambiri ndi akatswiri), media, ndi ogula.
Pakali pano, Lego ndiye wopambana kwambiri pakati pa magulu 17 a mphotho zomwe zatulutsidwa m'kope lapadera la American Toy Awards, ndipo wapambana mphoto zisanu pachaka: zoseweretsa zophatikizika, zoseweretsa zosonkhanitsidwa, zoseweretsa za "big boy", seti yamasewera ndi magalimoto oseweretsa.Mitundu yodziwika bwino monga Mattel, Moose Toys, Crayola, Pokémon, Just Play, Jazwares, etc. apambananso mphotho pazogulitsa zawo.
Kuphatikiza apo, Wopambana Mphotho ya Zidole Zapachaka adzasankhidwa ndi gulu la oweruza aluso, ndipo wopambana Mphotho Yotchuka ya Toy adzatsimikiziridwa ndi kuvota kwa ogula pa intaneti (adilesi yovota, ToyAwards.org, kuvota kumatsegulidwa mpaka Novembara 11).Mphotho zonse ziwirizi zidzalengezedwa pa Novembara 21, 2022.
Zogulitsa zotsatirazi ndi zomwe zapambana mu "American Toy Awards" zapaderazi:
1) Mphotho ya Zochita Pachaka
Jurassic World Dominion Super Colossal Giganotosaurs wolemba Mattel, Inc.
2）Mphotho ya Zoseweretsa Zazaka Zosonkhanitsa
LEGO Minifigures The Muppets ndi LEGO Systems, Inc.
3) Sonkhanitsani Mphotho ya Toys of the Year
LEGO MARVEL Ndine Groot wolemba LEGO Systems, Inc.
4) Mphotho ya Creative Toys of the Year
Magic Mixies Magical Crystal Ball yolembedwa ndi Moose Toys LLC.
5)(Khalidwe)Ziwerengero za Mphotho Yachaka
Black Panther: Wakanda Forever Fresh Fierce Collection yolembedwa ndi The Fresh Dolls yolembedwa ndi World of EPI Company
6) Mphotho Yamasewera Achaka
Masewera a Pokémon Trading Card: Pokémon GO Elite Trainer Box lolemba The Pokémon Company International
7) Mphotho ya Big Boy Toys of the Year
Malingaliro a LEGO® Ofesi yolembedwa ndi LEGO Systems, Inc.
8) Mphotho ya Baby Toys of the Year
CoComelon Ultimate Learning Adventure Bus by Just Play.
9) Licensed Brand of the Year Award
Squishmallows ndi Jazwares
10) Mphotho ya Outdoor Toys of the Year
Twister SPLASH wolemba WowWee
11) Mphotho ya Masewera a Masewera a Chaka
LEGO® Super Mario™Adventures yokhala ndi Peach Starter Course yolembedwa ndi LEGO Systems, Inc.
12) Mphotho ya Plush Toys of the Year
16" Squishmallows wolemba Jazwares
13) Mphotho ya Zoseweretsa Zakale za Preschool
Mtundu wa Crayola & Erase Resuable Mat ndi Crayola, LLC
14) Mphotho ya Riding Toy of the Year
Mario Kart™ 24V Ride-On Racer yolembedwa ndi JAKKS Pacific
15) Zoseweretsa Zapadera Zapachaka Mphotho
Ann Williams Craft-tastic Nature Scavenger Hunt Potions yolembedwa ndi PlayMonster Group LLC
Mphotho ya Zoseweretsa Zapadera Zapachaka
Mayendedwe a Snap: Green Energy yolembedwa ndi ELENCO
16）Mphotho ya Sayansi ndi Maphunziro a Zoseweretsa za Chaka
Bill Nye's VR Science Kit yolembedwa ndi Abacus Brands
17) Mphotho ya Magalimoto a Toy of the Year
LEGO® Technic™ McLaren Formula 1™ Race Car yolembedwa ndi LEGO Systems, Inc.
Nthawi yotumiza: Oct-09-2022
